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Julai (soundtrack)
''Julai'' is the feature film soundtrack of the 2012 action comedy film ''Julai'' starring Allu Arjun, Ileana D'Cruz, Sonu Sood and Rajendra Prasad. Directed by Trivikram Srinivas, the film's music and background score was composed by Devi Sri Prasad marking his second collaboration after ''Jalsa'' in 2008.〔(【引用サイトリンク】title=Devi Sri Prasad for Allu Arjun – Trivikram Combo )〕 The Official Soundtrack Album consists of 6 songs composed by Devi Sri Prasad and Ramajogayya Sastry, Sri Mani and Devi Sri Prasad himself penning the lyrics. Being recorded in 2012, the film's Soundtrack Album was launched on June 10, 2012 in a grand promotional event at Hitex Exhibition Center in Madhapur, Hyderabad on Aditya Music label. The audio received positive response from both critics and audience alike. ''Musicperk.com'', a famous music website rated Julai as one of the best albums of the year 2012, rating it 9/10.〔(【引用サイトリンク】title=Best of 2012-Telugu )〕
==Production==
Trivikram roped in Devi Sri Prasad to compose music for this film post the success of the Soundtrack of ''Gabbar Singh'' which would mark his next collaboration with him after ''Jalsa'' in 2008 and Devi Sri Prasad's Fourth collaboration with Arjun after ''Arya'', ''Bunny'' and ''Arya 2'' in the past.〔(【引用サイトリンク】title=Allu Arjun and Trivikram Srinivas team up for Julayi )〕 Sri Mani, who was well known for his lyrics in the films 100% Love and Love Failure wrote 3 songs in the film. Devi Sri Prasad too penned lyrics for a song to which popular Pakistani singer Adnan Sami provided the vocals. Its background music was used in the first teaser which received positive response. In May 2012, Aditya Music bagged the audio rights of the film for a whopping amount of 7 million.〔(【引用サイトリンク】title=Aditya Music bags Julayi Audio )〕〔(【引用サイトリンク】title=Julaayi Audio Rights Bagged By Aditya )〕 The audio teaser was released in June 2012 by the production house which raised expectations on the audio further.〔(【引用サイトリンク】title=Allu Arjun’s "Julayi" audio teaser )〕 The Soundtrack Album was officially launched on June 10, 2012 at Hitex Exhibition Center in Madhapur, Hyderabad. Pawan Kalyan attended the function as the chief guest while Allu Arjun, Tamannaah, Dasari Narayana Rao, S. S. Rajamouli, Srinu Vytla, Sai Dharam Tej, Ali, Nagendra Babu, Dil Raju, Harish Shankar, B.V.S.N. Prasad attended the audio function. However Devi Sri Prasad couldn't attend the audio function.〔(【引用サイトリンク】title=Julayi Audio Release )〕
In the UK, the BBC Asian Network radio station officially play listed the track ''O Madhu'' on 22 June 2012 marking it as the first Telugu song to be play listed there. In July 2012, the promotional music video of the song ''Pakado Pakado'' was released by Devi Sri Prasad in his Twitter, which was canned in Khurshid Jha Devdi College for Women, near Charminar, Hyderabad. The song featured a dance performance by Allu Arjun and Devi Sri Prasad and the vocals been sung only by Devi Sri Prasad while Malgudi Shubha too sang the song in the Soundtrack Album. This also became the first Telugu film to have a promotional music video.〔(【引用サイトリンク】title=First look of Pakado Music Video from Julayi )〕 The promotional video received terrific response from the audience and was used in the ending credits of the film.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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